Hey, I’m Muhich
Full Stack Designer & Art Director
This portfolio highlights my hands-on work across AI-assisted creative, brochures, campaign adaptations and multi-format design, with a focus on maintaining strong brand consistency across different platforms and audiences.
About
My background combines art direction, hands-on design and regional creative adaptation across digital, social, motion, print and presentation formats. I’ve worked with global and regional brands where a single campaign idea often needed to be translated across different markets, languages, platforms and physical formats while still feeling consistent with the master brand.
I also use AI throughout my workflow for visual exploration, storyboarding, concept development and production support, allowing me to move faster while keeping creative judgment and final execution human-led. This portfolio focuses on the kind of work most relevant to the APAC Graphic Designer role: AI-assisted creative, brochures, localization, campaign adaptations and multi-format production.
Tools I use daily
Here’s What I’ve Been Up To.
Work Experience
Gravitas
Creme Digital
Banyan Tree